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《Journal of Anyang University》 2004-04
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Leading the Town Stride to the Marketing Age

WANG Jun(Anyang Program & Design Institute, Anyang 455000,China)  
Effective means must be applied for a city to rise to prominence in this competitive world. To achieve this, we should carryout the urban marketing strategy, make proper urban development plans and create a good urban brand image.
【CateGory Index】: F299.2
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1 LUO Chun-yan(Tourism Department,Zhenjiang College,Zhenjiang 212003,China);Marketing problems in tourism industry of Zhenjiang and analysis of countermeasures[J];Journal of Zhenjiang College;2011-01
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