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《Journal of Anyang University》 2004-04
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Leading the Town Stride to the Marketing Age

WANG Jun(Anyang Program & Design Institute, Anyang 455000,China)  
Effective means must be applied for a city to rise to prominence in this competitive world. To achieve this, we should carryout the urban marketing strategy, make proper urban development plans and create a good urban brand image.
【CateGory Index】: F299.2
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【References】
Chinese Journal Full-text Database 1 Hits
1 HE KANG-zhuang(School of Management,Hunan University of Commerce,Changsha 410205);China's City Marketing Issues and Countermeasures[J];Journal of Hunan University of Commerce;2008-05
【Co-citations】
Chinese Journal Full-text Database 10 Hits
1 WAN Qiu-cheng(College of Business,Shihezi University,Wujiaqu,Xinjiang 831300);Overall Evaluation and Research on Urban Competitiveness of Provincial Area[J];Journal of Anhui Agricultural Sciences;2009-08
2 YANG Dao-jian et al(Jiangsu University,Zhenjiang,Jiangsu 212013);Evaluation of Township Competitiveness in China[J];Journal of Anhui Agricultural Sciences;2012-20
3 YU Ming-jiang,DUAN Cheng-zhang (School of Economics,AHUT,Ma'anshan 243002,Anhui,China);Survey of Research Theory of City Competitive Capacity[J];Journal of Anhui University of Technology(Social Sciences);2010-04
4 LI Long,ZHANG Ying(School of Business and Management,Anhui Finance and Economics University,Bengbu 233030,China);The Comparative Studies on Business Costs of Major Cities along Wan-jiang Urban Belt[J];Journal of Anhui Administration Institute;2011-05
5 WU Xian - lang;The Construction of Internationalized Cities and The Modernization of Youth Quality[J];Journal of Beijing Youth Politics College;2005-01
6 DOU Jun-lin, ZHANG Nian-ping(1.Guilin Aerospace Institute, Guilin, Guangxi 541004;2.The School of Management, Guilin Institute of Technology, Guilin, Guangxi 541004);On the Principles of Establishing Advertising Strategies for Tourist Destinations[J];Journal of Baoji College of Arts and Science(Social Science);2005-02
7 ZHAO Jin-ling,ZHANG Shu-xiang School of P.E.,Gannan Normal College,Ganzhou 341000,China.;A Study on City Operation and Central Sports District(CSD)[J];Journal of Capital Institute of Physical Education;2006-02
8 LIU Yan - Mo,ZHANG Xiang - Qian,SU Shi - can,LIU Jin - can (College of Business Administration,Huaqiao University,Quanzhou 362021,China);Analysis of City Marketing Strategy of Quanzhou City[J];Commercial Research;2010-03
9 ZHOU Jian-bo,WANG Xiao-yan(Institute of Administration Department of Guangdong University of Finance, Guangzhou 510521,China);An Empirial Study on the Coupling of City Brand Economy and Market Environment[J];Commercial Research;2011-12
10 LE Cai YE Zhibin HuiZhou Economic Vocational And Technical College HuiZhou GuangDong 516057;Research of Convention and Exhibition Economy Development in Huizhou Based on SWOT[J];Journal of Sichuan Vocational and Technical College;2011-01
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1 PENG Jie,LOU Min,LIANG Zhijie (School of Business Administration,Southwestern University of Finance and Economics,Chengdu 611130, China);Analysis the Urban Competitiveness in Undertaking Service Outsourcing[A];[C];2010
【Co-references】
Chinese Journal Full-text Database 10 Hits
1 ZHANG Yi~1 SONG Ri-hui~2 (1.Department of Economics and Management Engineering Shanghai Institute of Technology,Shanghai 200235,China; 2.Nanchang Technology Supervision Bureau,Nanchang 330006,China);Government Marketing Capacity in City Marketing[J];Commercial Research;2007-04
2 LIU Yan - Mo,ZHANG Xiang - Qian,SU Shi - can,LIU Jin - can (College of Business Administration,Huaqiao University,Quanzhou 362021,China);Analysis of City Marketing Strategy of Quanzhou City[J];Commercial Research;2010-03
3 SUI Peng-fei(School of Economics,Shandong Institute of Business and Technology,Yantai 264005,China);On City Marketing Strategy of Yantai[J];Journal of Shandong Institute of Business and Technology;2006-01
4 WANG Yong LI Guang-bin;Summarization of study on urban management in China[J];Urban Problems;2004-01
5 WANG Jin-fu & colleagues;A summary of city’s marketing theories abroad[J];Urban Problems;2006-09
6 GUO Guo-qing1,LIU Yan-ping2(1.Business School,Renmin University of China,Beijing 100872,China;2.Business School,Renmin University of China,Beijing,100872,China);The New Development of the Research on City Marketing[J];Contemporary Economy & Management;2006-02
7 YIN Qi-hua,WEI Hai-tao(Dept. of Economics and Management,Hunan Institute of Engineering,Xiangtan 411104,China);Research into City Brand[J];Journal of Hunan Institute of Engineering;2003-04
8 ZHANG Xiao-qin(Department of Chinese Language and Literature, Leshan Teachers College, Leshan 614004, China);The Chinese Way of the International Marketing Communication[J];Journal of Leshan Teachers College;2005-03
9 CHEN Jian-xin JIANG Hai;About "City Brand[J];Journal of Ningbo University(Liberal Arts Edition);2004-02
10 CHENG Shu-qiang(School of Management,Xi'an University of Economics and Finance,Xi'an 710061,China);MARKETING STRATEGY AND DEVELOPMENT OF COMPETITIVENESS IN XI'AN[J];Human Geography;2006-04
【Secondary References】
Chinese Journal Full-text Database 1 Hits
1 LUO Chun-yan(Tourism Department,Zhenjiang College,Zhenjiang 212003,China);Marketing problems in tourism industry of Zhenjiang and analysis of countermeasures[J];Journal of Zhenjiang College;2011-01
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