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《Journal of Beijing University of Physical Education》 2005-06
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Research on the Dilemma of the Development of Sports Industry in Higher Education and its Economic Analysis

FAN Cun-sheng (Dept. of P.E., Teacher College of Shenyang University, Shenyang 110016, Liaoning China)  
The sports industry of colleges and universities can be seen as one of the important part in sports market in china, which is affected not only by macro-economy, but also varieties of the factors related to the sports industry of colleges and universities. The facts indicate that many key factors which were not developed sufficiently restricted the quick development of sports industrialization in colleges and universities. Following from "effects of cask" of economic foundational theory, breaking through "the smallest factor" and taking non-balance strategy can be seen the important approach to improve the integral level of sports industrialization in colleges and universities.
【CateGory Index】: G807.4
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