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《Commercial Research》 2007-08
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The Study on Service Quality Evaluation Models Based on the “8 Factors” of Destination

JIANG Bo,ZHENG Hong-hua(Department of Management Engineering,Hangzhou Vacational Technology College,Hangzhou 310018,China)  
Comparing the advantages and disadvantages of the existing service quality assessment models,based on framework concept of 'destination eight factors′evolving from "tourism six factors",the paper presents the innovative principles and objectives of the evaluation model as well as the destination of the eight elements of a service quality evaluation model of tourist destination(TDSQE).The model includes tourist destination service quality factors and evaluation of service quality at tourist destination.The system of indicators of TDSQE include community and service,traffic,restaurant,accommodation,tour,entertainment,shopping.It proves necessary to apply the model by means of management information software system.
【Fund】: 浙江省社会科学基金 项目编号:NX05GL02
【CateGory Index】: F590
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