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《Packaging Engineering》 2005-02
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Chinese Liquor Culture and Packaging Design

HU Shaozhong, FENG Bin(Sichuan University, Chengdu 610041, China)  
Chinese liquor packaging design is a kind of important capital of corporation which is as important as liquor itself. Firstly, good packaging design works may accelerate the development of a corporation and influence the life style of the consumers. Secondly, good packaging design works are vested with subtle human wisdom as well as historical and cultural elements. Liquor packaging design is an important researching area of graphic design; it involved not only vision but also knowledge and experience of marketing.
【CateGory Index】: TS262.3;TB482
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【References】
Chinese Journal Full-text Database 2 Hits
1 XU Hongwei,HUANG Yumei,LI Changhe,CHENG Ganghu,ZHAO Lei(Xi'an University of Technology,Xi'an 710048,China);Chinaware bottle lid color matching based on neural networks[J];Packaging Engineering;2005-05
2 ZHANG Peng (Zhengzhou College of Animal Husbandry Engineering,Zhengzhou 450011,China);Influence of Chinese Traditional Culture on Art Language of Packaging Design[J];Packaging Engineering;2007-11
【Co-references】
Chinese Journal Full-text Database 10 Hits
1 LIU Xiaojing(Wuhan University of Technology, Wuhan 430070, China);Several Kinds of Typical Chinese Traditional Design and Their Applications in Packaging Design[J];Packaging Engineering;2005-02
2 YU Xinyan(Tianjin University of Commerce, Tianjin 300134, China);The Nationality and the Times That the Food Packaging Decoration[J];Packaging Engineering;2005-02
3 LIN Li,HU Shao-zhong(Sichuan University,Chengdu 610065,China);Bottle Design for Distilled Spirit Package[J];Packaging Engineering;2006-05
4 ZHANG Hong-hui(Huanggang Normal College,Huanggang 438000,China);Discussion on the New Packaging Design Theory of Non-material Society[J];Packaging Engineering;2007-03
5 ZHAO Peng,WANG Jia-min(1.Xi'an University of Technology,Xi'an 710054,China;2.Xi'an Technological University,Xi'an 710032,China);Liquor Packaging Design[J];Packaging Engineering;2007-10
6 ZHANG Peng (Zhengzhou College of Animal Husbandry Engineering,Zhengzhou 450011,China);Influence of Chinese Traditional Culture on Art Language of Packaging Design[J];Packaging Engineering;2007-11
7 WAN Wei-cheng(Foshan Science & Technology Academy,Foshan,Guangdong 528000,China);Discussion on the Meaning,the Manifestation and the Development Trend of Chinese Wine Culture[J];Liquor-Making Science & Technology;2007-09
8 DENG Lin(Tianjin Yijuyong Wine Industry Co.Ltd.,Ninghe,Tianjin 301500,China);Investigation on Liquor Brands Building[J];Liquor-Making Science & Technology;2008-03
9 YANG Li (Travel institute, Hunan Normal University, Changsha, Hunan 410081, China);On the Spiritual Culture Value of China Wine Culture[J];Journal of Shaoyang University;2005-02
10 WU Yan-qing,CHENG Yong-gao(Xingtai Polytechnic College,Xingtai,Hebei 054035,China);The Impact of the Liquor Culture on Molding of Liquor Brands[J];Journal of Xingtai Polytechnic College;2007-04
【Secondary References】
Chinese Journal Full-text Database 3 Hits
1 LIU Lie-hui(East China Jiaotong University,Nanchang 330013,China);Application of China Traditional Visual Modeling Elements in Modern Design[J];Packaging Engineering;2008-09
2 ZHU Hou-hua(South-central University for Nationalities,Wuhan 430074,China);Construction of Folk Art Graphics in the Aesthetic Psychology of Packaging[J];Packaging Engineering;2009-02
3 ZHANG Tian-tao(Jiangxi University of Science and Technology,Ganzhou 341000,China);Influence of Packaging Colors on Consumption Psychology[J];Packaging Engineering;2009-11
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