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《Packaging Engineering》 2006-03
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Application of Aesthetic Psychology in Packaging Design of Merchandise

TAO Yi(Xiangfan University,Xiangfan 441053,China)  
The relation between commercial psychology and consumptive psychology in merchandise selling process was analyzed through discussion of the application of aesthetic psychology in merchandise packaging design.The application of psychological process theory in merchandise taste was researched to provide reference to packaging design.
【CateGory Index】: J524.2
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【References】
Chinese Journal Full-text Database 3 Hits
1 CAO Hai-yan1,2,ZHANG Cheng-zhong2(1.Lanzhou Jiaotong University,Lanzhou 730070,China;2.Chongqing University,Chongqing 400044,China);Communication and Acceptance of Design Information[J];Packaging Engineering;2007-03
2 ZHU Hou-hua(South-central University for Nationalities,Wuhan 430074,China);Construction of Folk Art Graphics in the Aesthetic Psychology of Packaging[J];Packaging Engineering;2009-02
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【Co-citations】
Chinese Journal Full-text Database 10 Hits
1 MI Bo1,SUN Hong-wei2 (1.Heilongjiang Snow Training Center, Harbin 150008, China;2.Physical Education and Military Department of Harbin University of Commerce,Harbin 150076,China);Analysis of the Influencing Factors on the Half-pipe Snowboarders' Performance[J];China Winter Sports;2008-02
2 Yu Jianrong Chen Yidan(Department of Design Arts,Jingdezhen Ceramic Institute Jingdezhen Jiangxi 333001);Bath Products Design of Disabled Person[J];Foshan Ceramics;2009-03
3 Wang Shaowen (Guizhou College of Finance and Economics, Guiyang, Guizhou, 550003);On Mechanism for Producing Beauty in Teaching[J];Journal of Guizhou Educational College;2003-05
4 Wang Shao-wen (Department of Teaching Affairs, Guizhou University of Finance and Economics, Guiyang, Guizhou Province 550004);The Cultivating Functions of Teaching Arts[J];Journal of Guizhou University For Nationalities;2003-04
5 Li Wei Cai Daoxin;Make the Past Serve the Present: Using Chinese Traditional Decoration for Modern Residential Interior Design[J];South Architecture;2004-01
6 LI Juan(Humanities School,Huazhong Normal University,Wuhan 430079,Hubei);On the Esthetics Interpretation of "Grass Roots"[J];Journal of Chongqing Three Gorges University;2009-02
7 LIU Xiao-jun Shangqiu Teachers College, Henan Shangqiu, 476000, China.;The Systematic Analysis on Decisive Factors of Performance for Martial Arts Athletes[J];Sichuan Sports Science;2005-01
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9 Yu Tao (Graduate Students Dept., Shanghai Institute of P. E.,200438, Shanghai,PRC);Classification and Concrete Form of Sport Recreation (continued)[J];JOURNAL OF SHANGHAI PHYSICAL EDUCATION INSTITUTE;1999-02
10 WANG De hua, XIAO Yu mei (PE Dept. Xinyang Teacher College, Xinyang, Henan 464000, China);The Analysis on the factor of affect an athlete`s Sport Performance which Gymnastice[J];Journal of Physical Education Institute of Shanxi Teachers University;2004-02
【Co-references】
Chinese Journal Full-text Database 5 Hits
1 CHEN Zhen-wang(Shenzhen University,Shenzhen 518060,China);Research of Package Design Semantics in Symbol Consumption Society[J];Packaging Engineering;2007-01
2 GONG Zhong-ling,DUAN Sheng-jun(Hunan University of Science and Engineering,Yongzhou 425006,China);Clairvoyance of Emotion Design in Fortune in Graphics[J];Packaging Engineering;2007-01
3 YANG Xiao-jin (Zhejiang University of Science and Technology, Hangzhou 310012, China);Analysis on Chinese Traditional Lucky Patterns from Modern Graphic Creation[J];Packaging Engineering;2007-06
4 ZHANG Peng (Zhengzhou College of Animal Husbandry Engineering,Zhengzhou 450011,China);Influence of Chinese Traditional Culture on Art Language of Packaging Design[J];Packaging Engineering;2007-11
5 ;The Relation of the Thinking Process of Folk Art to Plastic Arts[J];Art Panorama;2006-06
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