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《Distance Education in China》 2015-03
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Promotion Strategies for State Benchmark Courses

Yang Fangqi;Yang Xiaohong;  
The development of State Benchmark Courses(SBC) mainly includes design, promotion and application of the courses, with course promotion being the weakest. Lack of information about the SBC courses among college teachers, students and adult learners is a key factor resulting in the courses being known and used by small groups at small scales. Suggestions are made on improving the influence and popularity of the SBC courses by innovating promotion strategies, agencies and channels.
【Fund】： 2014年度陕西省社科基金项目“MOOCS视角下的中小学教师视频案例网络研修平台开发与实践研究”(编号:2014M12);; 渭南师范学院2014年度教育科学研究一般项目“面向体验学习的未来课堂设计研究”(编号:2014JYKX014);; 渭南师范学院第二批校级特色学科建设项目“西部文化创意产业发展研究”(编号:14TSXK09)资助
【CateGory Index】： G642.3
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