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《Contemporary Economic Management》 2018-09
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Research on the Predicament and Strategy of Online Food Safety Supervision Based on Supply Chain

Ji Jie;Social and Public Administration School, Chongqing Technology and Business University;  
With the formation of the mode of " Internet plus food", food distribution channels transfer from the traditional physical distribution into online shopping transactions. Online shopping market has formed some new trends and characteristics, which are the separation between information and food entities, food and electronic business platform, payment and food trading, physical spaces of two transactors. Safety ignorance and dishonesty of online food shopping is particularly serious. This paper builds a supply chain among upstream suppliers, midstream suppliers, electronic business platform, logistics and consumers, and explores the safety problem and the supervision predicament of online food shopping. In view of the disadvantages of the traditional food safety supervision being " broken" artificially, the framework of the food safety supervision and regulation based on the supply chain is constructed. This paper also puts forward the ideas and corresponding countermeasures of highlighting the dominant position of economic regulation, playing the leading role of administrative regulation, strengthening the basic position of social regulation from three levels of administration, economy and society.
【Fund】: 重庆市社会科学规划年度项目(2016YBSH037);; 重庆市教委人文社会科学重点项目(15SKG091);; 第二批重庆市高等学校青年骨干教师资助计划
【CateGory Index】: F203;F724.6;F426.82
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