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《Industrial Engineering and Management》 2007-06
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DIT Measurement of Product's Ease of Use in Information Era

CHI Zhong-ren,WANG Huan-cheng,CHEN Yun(Antai College of Economics & Management,Shanghai Jiaotong University,Shanghai,200030)  
Based on the research of conception,influential elements,measurement method and model of Product's Ease of Use(PEOU),the paper analyzed and pointed out that the basic problem in PEOU's quantitative measurement is no measuring unit.To solve this problem,the paper introduced the theory of Distance of Information-State Transition(DIT) which calculated the difficulties of Information-State Transition by transition probability,and built a direct quantitative measurement model of PEOU through confirming user's type,Product's function,usage objective,realization path and nods,nods' state and transition probability.The paper also discussed the judging standard and application of the direct quantitative measurement model.Finally the paper uses this model to calculate and contrast the PEOU of two types of TV' remote controls,two types of cameras and three types(on-line bank,mobile bank and traditional bank) of bank remittance separately.
【Fund】: 国家自然科学基金重点资助项目(70533030);; 国家自然科学基金资助项目(70450001)
【CateGory Index】: TP311.5;TB47
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