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《Journal of Beijing International Studies University》 2006-07
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西安旅游者决策行为模式及其影响因素的动态研究

The tourists' decision-making is a whole course from feeling,cognition and comprehension,through "tourists' camera bellows",then at last to make the decision.This thesis analyzes tourists' psychological changing course in the four phases of feeling,learning,comprehension and decision before they make the last decision,then makes the analysis of the influential factors in the three phases before the decision through the practical market research.Finally,it makes a few reasonable suggestions to the relative factors which play more important role in the decision in every phase.
【CateGory Index】: F592.7
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