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《Computer Engineering and Applications》 2002-11
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The Design and Implementation of Theory Module of CRM

Xu Zhenming Gu Ming(Dept.of Computer,Tsinghua University,Beijng100 084)  
In order to improve the probability of the successful imple me ntation of MIS,raise the ratio of input and output ,enhance management and i ncrease the profit,this paper builds an abstract model which includes how to fi nd out the right point ,appropriate module and steps to implement Customer R esource Management.Furthermore,a sample of CRM is presented to the readers.
【CateGory Index】: TP315
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