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《Forestry Science & Technology》 2017-04
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Study on Tourists Preference of Zoige Grassland Based on Content Analysis

LU Jing;Tourism and Geography College Chongqing Normal University;  
This research is according to online travel-notes as material source,by adopting content analysis method,with the aid of ROST CM6 content mining software. We can analyze features and the regularity of Zoige Grassland tourist's preference from the tourist attractions,tourism activities and emotional experience.The preference of grassland tourism research is based on the content analysis which may provide suggestions to theoretical practice and development of grassland tourism.
【Key Words】: Zoige grassland Content analysis Tourists' preference
【Fund】: 教育部人文社科一般项目(13YJC790180);; 重庆市教委人文社科项目(10SKE10);; 重庆市研究生科研创新项目(CYS16146)共同资助
【CateGory Index】: F592.7;F713.55
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