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《Journal of Intelligence》 2015-02
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A Study on the Multi-Agent Simulation of BBS Public Opinion Evolution Based on the Theory of Opinion Leaders

Guo Yongchen;Shen Yang;Ma Jing;College of Economics and Management,Nanjing University of Aeronautics and Astronautics;  
Based on the theory of opinion leaders,using Multi-Agent Modeling method and the NetLogo simulation platform,through the analysis of network public opinion,behavior and attributes of participants in the realistic environment of the BBS are studied,the agent is extracted and the interaction rules are constructed,the simulation program of BBS public opinion evolution is developed,the evolution process of BBS public opinion is simulated,the effectiveness of the theory of opinion leaders in the BBS public opinion evolution is discussed,and the relevant management suggestions are given at last.
【Key Words】: BBS public opinion evolution NetLogo Multi-Agent Modeling and Simulation opinion leaders
【Fund】: 国家自然科学基金项目“基于演化本体的网络舆情自适应话题跟踪方法研究”(编号:71373123);; 中央高校基本科研业务费专项资金资助项目“中国国际能源运输通道的安全性评价”(编号:NJ20140030);中央高校基本科研业务费专项资金资助项目“基于宏微观综合视角MAS-GERT网络模型的房地产泡沫演化机制与政策调控问题研究”(编号:NR2013001);; 南京航空航天大学第三届研究生创新实验竞赛培育项目“基于NetLogo的网络舆情演化与干预多主体仿真实验”
【CateGory Index】: G206
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