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《Agricultural Equipment & Vehicle Engineering》 2012-03
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Research on the Lifestyle and Product Demand of Potential Consumers for EV

Ma Jun, Xu Fei (School of Automotive Studies, Tongji University, Shanghai 201804, China)  
A screening model is established in the market focusing on the development of EV to determine the potential EV customers based on the development status and product features of EV industry. Furthermore, an analysis of customer's lifestyle and product demand was carried out and then a market reference was provided for the future EV RD.
【CateGory Index】: U469.72
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