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《Journal of Guangxi Teachers Education University(Philosophy and Social Sciences Edition)》 2018-04
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On the Three Forms of Network Literature Industry

YU Jianxiang;School of Literature and Journalism,Central South University;  
The industrialization of network literature is the basic existence way of network literature.There are mainly three forms of network literature industrialization.The first is the online industry,which includes forms such as paid reading,rewards,and website advertising.This creates a new way of literary dissemination andhas become the booster for the rapid development of network literature.The second is offline publishing.Major publishers and literary websites join hands to publish entity books with high popularity of the network literature,which extends the industry line of network literature.The third is the IP industry chain.The adaptation of movies,games,animation adaptation and the development of the related derivatives have brought about a full blossom of the network literature industry.
【Fund】: 2016年度国家社科基金重大项目“我国网络文学评价体系的理论与实践研究”(16ZDA193);; 湖南省社科基金重点项目“中国网络文学批评史研究”(17ZDB061)
【CateGory Index】: I206.7
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