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《JOURNAL OF TIANJIN INSTITUTE OF PHYSICAL EDUCATION》 2000-02
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PROSPECT OF INVESTMENTS IN SPORT MARKET IN CHINA

BAO Ming xiao (Beijing Normal College of Physical Education,Beijing 100088,China) [WT5”FZ]  
Sport market was not only the place of sport consumption but also the contact expressive form of real scale,structure,quality and benefit of sport industry.The classification of sport market in China was put forward.The challenge,opportunity,assessment of stage as well as the issue of choosing the focal point and approach of sport market development in China were discussed.
【Fund】: 国家体育总局体育社会科学、软科学研究项目! (1 79SS990 3)
【CateGory Index】: G80-05
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