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《Journal of Xichang College(Natural Science Edition)》 2016-04
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Survey and Study of Competition an Collaboration among Nongjiale Proprietors:A Case of Wanggang Village

YANG Xi;CHEN Zhi-yong;School of Geography and Tourism, Guizhou Normal College;  
Nongjiale or farmstay, is regarded as a new way of rural tourism, has been greatly developing in China for recent years. Due to restricted and affected by various subjective and objective conditions, during the process of Nongjiale development, there exists some problems, such as: the product homogeneity, poor management, the deterioration of health conditions, insufficient tourism experience and vicious competition. In this context, the paper takes Wanggang village as an example to study competition and collaboration among Nongjile proprietors, discusses its influence on Nongjiale development for leading the healthy competition among Nongjiale proprietors and promoting the sustainable development of Nongjiale.
【Key Words】: Nongjiale Nongjiale proprietors competition collaboration
【Fund】: 国家社会科学基金项目:民族旅游村寨治理模式的实践逻辑与制度创新研究(15BGL126);; 贵州省教育厅高校人文社科研究项目:农家乐的社会基础研究(2015ZC012)
【CateGory Index】: F592.7;F323.4
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