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《Modern Finance and Economics(Journal of Tianjin University of Finance and Economics)》 2006-06
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The Concept of Construction of Marketing Organization on Chinese Commercial Banks

Liu Xiaoyuan  
The development and practice of the theory of marketing in developed countries in the west has made great contribution for commercial banks in the success of market competition.We should learn from western commercial banks' marketing model of organization, and analyse the present conditions of marketing organization in commercial banks of china and set up the solutions to the construction of marketing organization in commercial banks of china.
【CateGory Index】: F830.33
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