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《CHINA SPORT SCIENCE AND TECHNOLOGY》 2000-02
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The Commercial Characteristic of Lottery and the Marketing Strategy and Skills of Fair Selling of Lottery

CHEN Li ji  
Lottery has the characteristic of unquivalent,public welfare and valid besides the using value and value of commodity. This paper introduced the fair selling strategy and skill of lottery in the respect of time, site, premium, seller's organizing,training and selling cost reduction etc. All of these are operative and practical.
【CateGory Index】: G80-05
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【References】
Chinese Journal Full-text Database 5 Hits
1 ZHUO Jie xian (P.E. Department, Liuzhou Teachers College, Liuzhou, Guangxi 545003, China);A Brief Talk on the Development of Sports Lottery Tickets in China[J];Journal of Liuzhou Teachers College;2002-03
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【Co-references】
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1 QIU Xiao de (Dept. of PE, Tianjin Institute of Finance and Economy, Tianjin 300222, China);Consideration of Sports Bond Development in China[J];Journal of Beijing University of Physical Education;2000-04
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