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《Journal of Beijing University of Aeronautics and Astronautics(Social Sciences Edition)》 2012-01
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The Brand Innovation of Counselor Team in Universities Based on Team Cooperation

Liu Ganxin1,Luo Qiang2(1.College of Optoelectronic Engineering,Chongqing University,Chongqing 400030,China; 2.College of Mathematics and Statistics,Chongqing University,Chongqing 400030,China)  
This paper analyzes that it is inevitable trend of development to establish the brand of counselor team in universities.Team cooperation is effective method of achieving counselor team's brand in university.It provides the condition for the brand innovation to emphasize core leaguer of constrcting team,reasonably flow and optimize team leaguer and fully arouse their enthusiasm and the creativity.The case analysis indicates that the efficitive team cooperation is the advantageous guarantee of brand innovation of ideological and political education in university.
【Fund】: 重庆大学学生思想政治教育研究资助项目(0005001304101_8)
【CateGory Index】: G641
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