Full-Text Search:
Home|Journal Papers|About CNKI|User Service|FAQ|Contact Us|中文
《Editorial Friend》 2017-12
Add to Favorite Get Latest Update

From Text Centric to Human Centric: The Experience Publishing in "Internet+" Era

CHEN Bang-wu;Business School, Jingdezhen Institute of Ceramic;  
The applications of "Internet+" with characteristics of crossing screen, crossing boundary, crossing time and crossing space has greatly expanded the field of publishing, experience publishing is becoming the trend. In detail, this trend can be put as follows: firstly, "terminal+" : namely, man and machine integration; secondly, "platform+" : namely, pro-consumer; thirdly, "scene+" : namely, online and offline integration. Thus, in "Internet+" era, the publishing establishments should quicken their steps in creative application of contents including the technical format, the business model, the mobile model and the community pattern, so as to realize the transformation from professional pattern to user pattern.
【Fund】: 2017年江西省高校人文社会科学研究一般项目“从造物到造梦:中国智造国际形象的整合传播”
【CateGory Index】: G230.7
Download(CAJ format) Download(PDF format)
CAJViewer7.0 supports all the CNKI file formats; AdobeReader only supports the PDF format.
©2006 Tsinghua Tongfang Knowledge Network Technology Co., Ltd.(Beijing)(TTKN) All rights reserved