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《Journal of Chengdu College of Education》 2004-04
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The Freedom Explaining on the Translation of Brand Name and Slogan

Yin Ji-ling  
This paper explores the artistic characteristic of translation--freedom explaining by many examples of the translation of brand nameand slogan. The aim of the text is to emphasize the difference between the translation of brand name and slogan and the translation of common materials. It should be more free and interesting so as to promote the products.
【CateGory Index】: H315.9
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