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《Education and Teaching Research》 2013-01
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The Popularization and Education Strategies of E-commerce Cluster Transformation in Yiwu

Hua Guo-zhen(Yiwu Industrial & Commercial College,Yiwu,Zhejiang,322000,China)  
During the transformation of Yiwu traditional commodity market and manufacture industry,the development of E-commerce provides a good foundation for Yiwu to become a "E-commerce city".But in Yiwu,the E-commerce knowledge level of those traditional market operators and electronic business practitioners is relatively weak,so the government and the society should pay more attention to the popularization education of e-commerce knowledge and take series Strategy actions such as popularizing e-commerce knowledge in the professional market and community,launching E-commerce knowledge popularization education in all kinds of local vocational colleges and promoting the E-commerce applications and research level of Yiwu,etc.In order to realize the transformation and upgrading of traditional commodity market,a large number of E-commerce employees and potential employees can be quickly competent for the application and operation of the E-commerce after professional training.And then a strong guarantee of industrial labor and personnel can be established to develop E-commerce industry and create "E-commerce city" in Yiwu.
【Fund】: 2012年金华市科协重点学术研究项目“电子商务下的浙中区域市场共建策略研究”(编号:24)
【CateGory Index】: F724.6
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