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《JOURNAL OF CHONGQING INSTITUTE OF TECHNOLOGY MANAGEMENT》 1998-01
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Selecting the Right Market Positioning Striving for Competitive Styength

Xing Xuan Xing Jing  
Market Positioning is an essential part in the strategic market plan.This paper makes a systematic study on the factors,operating procedures and positioning strategies concerning market positioning.
【CateGory Index】: F273.2
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