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《Industrial Engineering Journal》 2002-01
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A New Business Choice and Evaluation Method of Diversification Strategy

WANG Jiang, FAN Zhi ping, YANG Xi huai (Dept.of Management & Industrial Engineering,School of Business Administration,Northeastern University Shenyang 110006,China)  
The diversification strategy is an inexorable selection as a corporation grows to a certain stage,but lack a feasible and practicable tool in the business choice of the diversification strategy.For this reason,a new business choice and evaluation method of diversification strategy,i.e.matching evaluation matrix,is introduced and reviewed,and the measurement is also given to help decision maker select business more accurately.
【Fund】: 国家自然科学基金资助项目 (79870 0 0 2 );; 国家教育部高等学校骨干教师资助计划项目 (教技司 [2 0 0 0 ]6 5号 )
【CateGory Index】: F272
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Chinese Journal Full-text Database 10 Hits
1 ZHENG Qing-xue;GONG Ming;On the Evolution and New Development of Strategic Theories of Enterprise[J];COMMERCIAL RESEARCH;2000-08
2 CHENG Jing (ZhongShan University of Lingnan College, GuangZhou 510275, China);On the Implementation of Diversification Strategy[J];Commercial Research;2003-02
3 MU Jie, ZHANG Wei Guo, FENG Jun(College of Business and Administration, Chongqing University, Chongqing 400044, China);Research of Diversification Strategies and Organizational Structure[J];Journal of Chongqing University(Social Sciences Edition);2001-04
4 LIU Zhao de,DONG Jing yong (Dept.of Matematics and Computer Science, Chongqing Normal University,Chongqing 400047,China);A Research on the Identifying Model of the Core Competence of the Corporation Based on the AHP[J];Journal of Chongqing Teachers College(Natural Science Edition);2001-03
5 ZHOU Yuan (Economics Dept. Yuzhou University, Chongqing, 400020);Reflections upon Multiple Investment Decisions of Enterprises of China[J];Journal of Yuzhou University;2002-01
6 YANG Xi huai,ZHOU Peng (School of Business Administration, Northeastern University, Shenyang 110006,China);The Existence of Strategic Groups Within the Chinese Iron & Steel Industry[J];JOURNAL OF NORTHEASTERN UNIVERSITY;2000-02
7 SUN Qi, YANG Xi huai, ZOU Hao, SUN Xian ding (School of Business Administration, Northeastern University, Shenyang 110004, China;Competitive Strategic Factors of Chinese Steel Enterprises and Positive Analysis of Enterprises' Performance[J];JOURNAL OF NORTHEASTERN UNIVERSITY;2002-02
8 WANG Jiang, FAN Zhi-ping(School of Business Administration, Northeastern University, Shenyang 110004, China. Correspondent: WANG Jiang, E-mail: wgjg_-2000 @ yahoo.com);Selection of Core Business and Evaluation of Diversification Strategies[J];JOURNAL OF NORTHEASTERN UNIVERSITY;2004-02
9 WANG Xiao-ha,YANG Yang(School of Economics, Xiamen University, Xiamen 361005,China);An Empirical Analysis on the Principal Business Contributions and Operational Performances of Listed Companies[J];Modern Economic Science;2002-05
10 LOU Yong (School of Economics & Management, Tongji University, Shanghai 200092);The Match of Capability and the Strategic Choice of Enterprise Diversification[J];Fudan Journal(Social Sciences Edition);2004-06
【Secondary References】
Chinese Journal Full-text Database 1 Hits
1 Lu Fengjun 1,Feng Yi 2 (1 China Agricultural university,Beijing 100083 China; 2 Beijing Institute of Certified Public Accountants,Beijing 100037 China);Hi-tech Enterprises' Net Feature and Tactice[J];Scientific Management Research;2003-01
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