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《Tourism Forum》 2017-06
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The Perception and Satisfaction Research of Local Residents in Traditional Festival:Taking Double 3rd Day Festival of Li and Miao Nationality in Hainan Province as an Example

HE Biao;WU Huihui;Tourism School,Hainan University;  
Traditional festival is an important source of tourism and has a broad impact on local residents.This paper takes double 3rd day festival of Li and Miao nationality in Hainan province as an example,by using aquestionnaire and in-depth interviews,obtains the residents of Baisha county influence perception in the social life,economic,environmental and other data.Then,through the SPSS22.0 statistical analysis software,this paper extracts the common factor from the festival activities,satisfaction items and the influence of perceived items after several exploratory factor analysis and describes the relationship between satisfaction and perception.Finally,this paper puts forward some suggestions based on the statistical results and conclusion,also points out the shortcomings of this research.
【Fund】: 海南省自然科学基金项目(714267);; 海南省高等学校科学研究项目(Hnky2017-5)
【CateGory Index】: F592.7;K892.11
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