Full-Text Search:
Home|Journal Papers|About CNKI|User Service|FAQ|Contact Us|中文
《Journal of Hubei Radio & Television University》 2014-01
Add to Favorite Get Latest Update

ON the Functional Translation Theory in Advertising Text Translation

ZHAO Xiao-qi;  
The functional translation theory for AD text translation has great reference significance. This paper based on the functional translation theory, through the analysis of the text functional translation and the translation principles, to explore the problems and the translation method for reference, that to increase the advertising translation expression effect and readability, as far as possible to convey the original advertising purpose.
【CateGory Index】: H059
Download(CAJ format) Download(PDF format)
CAJViewer7.0 supports all the CNKI file formats; AdobeReader only supports the PDF format.
Chinese Journal Full-text Database 1 Hits
1 Luo Le (English Department,Central China Normal University,Wuhan,Hubei Province,430079);Strategies and Techniques in Translating Chinese Advertisements into English[J];Academic Forum of Nan Du;2000-02
Chinese Journal Full-text Database 10 Hits
1 Zheng Ling;On cultural transmission from the Skopos theory[J];Journal of Anhui Vocational College of Electrontcs & Information Technology;2005-02
2 GUO Ji-dong,Guo Lan-ying(School of Foreign Studies,Hangzhou University of Electronics Scienceand Technology,Hangzhou 310018,Zhejiang,China);Techniques of Translating Chinese Advertisements into English[J];Journal of Anhui University of Technology(Sociel Sciences);2005-03
3 DING Yan(School of Foreign Studies,Anhui University,Hefei 230039,Anhui,China);The Adaptation to the Communicative Context in the Selection of Translation Strategies[J];Journal of Anhui University of Technology(Social Sciences);2006-02
4 MO Hong-li,JIN Mei-lan(School of Foreign Studies,Huzhou Teachers College,Huzhou 313000,Zhejiang,China);On the Translation of Tourist Materials under the Guidance of Objective[J];Journal of Anhui University of Technology(Social Sciences);2009-02
5 CONG Hao1,TANG Chun-ying2(1.Foreign Language Department,Hezhou University,Hezhou 542800,China;2.Foreign Languages College,Guilin University of Technology,Guilin 541004,China);Study on influence of Germany functional translation theory on current translation teaching for college English major[J];Journal of University of Science and Technology Liaoning;2011-03
6 SU Hui-min(Dept.of English,Guangdong Administration Institute,Guangzhou 510053,China);On Functionalist Translation Theory and Literary Translation[J];Journal of Changchun Normal University;2006-07
7 LI You;Study on Skopostheory of Translation[J];Journal of Chengdu Aeronautic Vocational and Technical College;2010-02
8 Fan Ye(School of Interpreting and Translation,Guangdong University of Foreign Studies,Guangdong Guangzhou,510420);Skopos Rule and Translation of Directions for Cosmetics[J];Journal of Chengdu College of Education;2005-12
9 CHEN Xiao-li,ZHANG Zhi-quan (College of Foreign Languages,Chongqing University,Chongqing 400044,P.R.China);The Translation of Chapter Titles in Two English Versions of San Guo Yan Yi from the Perspective of Skopostheorie[J];Journal of Chongqing University(Social Science Edition);2011-04
10 JIN Mei-yu(International School,Huaihai Institute of Technology,Lianyungang Jiangsu 222005);ON C-E TRANSLATION OF THE 2011 GOVERNMENT WORK REPORT FROM THE PERSPECTIVE OF FUNCTIONALISM[J];Journal of Chaohu College;2011-05
China Proceedings of conference Full-text Database 7 Hits
1 ;On Translating Literary Images and Artistic Conception in Chinese Classical Poetry:A Skopos Theory Perspective[A];[C];2011
2 ;Evaluation of Ezra Pound's Translation of Chinese Classical Poetry from Functional Translation Theory Perspective[A];[C];2011
3 ;析交际功能派翻译理论中的文化观[A];[C];2004
4 ;目的性原则与广告翻译[A];[C];2005
5 Li Meihong (Foreign Language Dept, Xiamen University, Xiamen 361005, Fujian);How to Parody-translating Advertisements under the Guidance of Intertextuality Theory[A];[C];2005
6 ;The Wide Application of Skopos Theory in Today's Translation Practice[A];[C];2010
7 ;Analysis of Oscar Film Title Translation——Perspective of Skopostheorie[A];[C];2012
©2006 Tsinghua Tongfang Knowledge Network Technology Co., Ltd.(Beijing)(TTKN) All rights reserved