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《Henan Science》 2018-08
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Evaluation Study on the Sustainable Development of Rural Tourism in Shangluo

LIU Longlong;CHANG Qi;Faculty of Economics and Management,Shangluo University;  
With the development of the social modernization and urbanization,the rural tourism attracts more andmore attention. Meanwhile,as the concept of socialism-based new rural areas is brought forward,the rural tourism alsorapidly grows. But the rural tourism in China is still in the primary stage of development,such as marketing method,administrative mode,product mix,personnel's quality,etc.,which are needed to be further improved. Thesequestions are essentially affected the sustainable development of the rural tourism in Shangluo. Based on theanalysis of rural tourism in the basis research achievements at home and abroad and according to the theory of ruraltourism sustainable development,we use the analytic hierarchy process(ahp)to construct a set of Shangluo ruraltourism sustainable development evaluation index system and model,and use the expert investigation method toempirical research of Shangluo rural tourism. Finally,this paper summarizes the sustainable development of therural tourism of Shangluo which is at an initial development phase and brings the corresponding strategies.
【Fund】: 陕西省教育厅科研项目(17JK0227);; 陕西省科技厅软科学研究计划项目(2015KRM016);; 商洛文化暨贾平凹研究中心开放课题项目(16SLWH05)
【CateGory Index】: F592.7;F327
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