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《Journal of Jilin Institute Architectural & Civil Engineering》 2009-01
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Research on the application of Click stream data warehouse in the E-commerce

BAI Lian-hong1,XU Shu2(1:Department of Information Engineering,Xinyang Vocational and Technology College,Xinyang,China 464000 ;2:Department of Teaching Equipment,Xinyang Vocational and Technology College,Xinyang,China 464000)  
Website gradually becomes one of the places containing the biggest amount of data in business intelligence.Introduces the data warehousing technologies into the applications of e-business and take the click stream data and web log fi les of the website as the data source of data warehouse with the effi cient association rule algorithm,knowledge such as users' using patterns can be deduced.With these knowledge,business men can expand the business markets,develop relations with customers,low their cost,and make their operations flow fluently and enhances their business strategies.
【CateGory Index】: TP311.13
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Chinese Journal Full-text Database 2 Hits
1 Xin Zhi 1 Liu Shaohui 2 Shi Zhongzhi 21 (Graduate School of University of Science and Technology of China,Beijing100039) 2 (The Key Laboratory of Intelligent Information Processing,Institute of Computing Technology,Chinese Academy of Sciences,Beijing100080);Realization and Optimization of Association Rule Mining Algorithm[J];Computer Engineering and Applications;2002-24
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【Secondary Citations】
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1 WANG Zhen-yu, BAI Shi-lei, XIONG Fan-lun (Hefei Institute of Intelligent Machines, Chinese Academy of Sciences, Hefei 230031, China);An Approach of Mining Association Rules with Multiple Minimum Supports Stratagem[J];Mini-micro Systems;2002-08
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