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《Journal of Nanning Vocational University》 2005-01
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Research on Implementation Necessity and Probability of Custom Marketing

SUN Xin-feng (Department of Economic and Management of Nanning College for Vocational Technology,Nanning 530003,Guangxi)  
Custom marketing is a new marketing-oriented mode based on costumer's needs, resulting from the development of economy marketing and creativity of marketing theory, providing two-win to enterprises and consumers. Although ordering sales may come across many obstacles, its economic and social efficiency offers countless business opportunities and flourish prospects.
【CateGory Index】: F713.5
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【Co-references】
Chinese Journal Full-text Database 10 Hits
1 Wang Bo Yang Huanhuan Li Xiaoli (Beijing Polytechnic College,Beijing 100042,China);Intelligentized and Green Building—A Brand-new Building[J];Journal of Beijing Polytechnic College;2008-03
2 Li Hongying (School of Economics and Management Engineering,BUCEA Beijing 100044);Study on the Situation and Countermeasure of Brand Building for Real Estate[J];Journal of Beijing University of Civil Engineering and Architecture;2008-02
3 FU Sha-li (College of Science & Trade, Guangzhou Universitv, Guangzhou 510610, China);On Modern Customizing Marketing of Individualizational Service[J];Commercial Research;2003-17
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9 XIA Rui-li(College of Electronic and Comprter Science,North University of China,Taiyuan 030051,Shanxi);On Intelligent Building[J];Mechanical Management and Development;2008-05
10 ZHOU Kang-qu~1, HAN Xiao-gang~2, ZHU Xiao-hong,LIU Fei~3(1.Dep. of Industry Eng., Chongqing Inst. of Tech., Chongqing400050, China;2.Computer Info. Cent., China Southwest Aireline, Chongqing401120, China;3.Sch. of Mechanical Eng., Chongqing Univ., Chongqing400044, China);Research on customization model based on customer satisfaction[J];Computer Integrated Manufacturing Systems;2004-11
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