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《Journal of Shanghai University of Finance and Economics》 1999-01
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On The Mechanism of the Masses Evaluative Activities

CHEN Xin han (The Institute of Economic Humanities, Shanghai University of Finance and Economics, Shanghai,China,200433)  
Social group is a universal form of individual existence.The masses evaluative activities are the evaluative activities that embody the effect of subject without authoritative organizations.There are many forms of masses evaluative activities.The social public opinion is the main form of masses evaluative activities.The social rumor is the negative form of social public opinion.The ballad is the artistic public opinion.The effect of masses evaluative activity is universal,hidden and coercive force There are two paradoxes in masses evaluative activities.
【CateGory Index】: C912.1
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1 HE Ming-hua(School of Education,Anqing Teachers College,Anqing 246133,Anhui,China);Discourse Analysis of In-depth Reporting Group Events:Taking the Weng'an June 28 Event as an Example[J];Journal of Anqing Teachers College(Social Science Edition);2011-03
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1 CHEN Xin-han (Department of Philosophy, Shanghai University, Shanghai 200072, China);Theory of Self-evaluation Activities[J];Journal of Beijing Normal University(Social Sciences);2007-01
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【Secondary References】
Chinese Journal Full-text Database 2 Hits
1 Liu Lifang Ouyang Yingying (Journalism and Information Communication School,Huazhong University of Science and Technology, Hubei Wuhan 430074);PPublic Opinion Leader:Effects of Using Impression Management Strategies[J];Science Mosaic;2013-02
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