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Esthetics in the packaging design

LIU Su-ping,CAO Jing,LI Jia-ye(Department of Art Design,Shijiazhuang Vocational Technology Institute,Shijiazhuang,Hebei 050081,China)  
Functional as packaging design is,it is ornamental as well,with the esthetic needs to meet.So the paper studies the aspects of shape,color,graphs,words,material,time,era,region,age,level,and similar products.
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