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《Mathematics in Practice and Theory》 2008-21
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Research on the Application of Shapley Value to Customer Satisfaction Index Measuring

WANG Yuan-hua,TANG Wei(Beijing University of Clothing Technology,Business School,Beijing 100029,China)  
This paper indentify quality attribute that result in customer dissatisfaction using shapely value.As Shapley values with little difference have high-relativity,we can consider these attributes with similar values as congeneric attributes,therefore aim to indentify quality attributes that result in customer dissfaction is achieved.And example demonstrates the feasibility and the validity to use this method.
【CateGory Index】: F274;F224
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【Citations】
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【Co-citations】
Chinese Journal Full-text Database 10 Hits
1 WANG Lu1,LIU Zhi1,2(1.School of Science,University of Science and Technology Liaoning,Anshan Liaoning 114051,China;2.Department of Basic Course,Shenyang University of Technology,Shenyang Liaoning 111003,China);Application of Fuzzy Comprehensive Evaluation in Customer Satisfaction of Financial Machinery Industry[J];Journal of Anshan Normal University;2008-06
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