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《Probe》 2019-01
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The Influence of Network Community Behavior on Public Decision Field and Its Governance

LI Yang;Cultural Communication Center of Liaoning Academy of Social Sciences;  
The deep involvement of the Internet in social life has greatly blurred the boundary between the reality and the virtual dual space.Various social experiences,discourses and power subjects are constantly colliding and integrating in different space and different times,which makes the network community gradually become one of the important interpersonal relationship models in the real society.Although the network community is a weak relationship connection,it breaks people's inherent cognition,can gather strong social capital in a short time.It also can move from virtual to reality,significantly affect the interpersonal relationship in the real society,and continue to produce strong social mobilization ability in real life.By virtue of the information dissemination advantages of the network platform,the network community can have an important impact on the direction of public opinion and even the decision-making in the public domain. Therefore,to conduct the thorough research to the operation characteristics and laws of network community,timely to grasp the development trend of the network social behaviors and realizing the effective governance of the behavior for network community,which will optimize the public decision-making system architecture,reduce the risk of social public events and promote comprehensive upgrade management system in modern society in China.
【CateGory Index】: C912.68;D63
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