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《Modern Educational Technology》 2018-06
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The Development Strategy of Micro-Course Under the Supply-Side Reform Perspective——Inspiration from the Original Video of We-media

NIE Zhu-ming;SHI Guang-jie;XU Hong-jin;College of Educational Science, Anhui Normal University;Shanghai Digital Educational Equipment Engineering Technology Research Center;  
Micro-course is an innovative application of technology in education field. It is the informatization reproduction and innovation of of teachers' teaching, and it is closely related to the elements of supply-side structure. At present, the development of micro-lesson is facing two major problems: the mismatch between supply and demand the distorted configuration of factor input. The goals of we-media and original video are consistent with that of the micro-course, and they've created successful and popular educational video case and brand on the Internet. Based on the concept of supply-side reform, this article draws on the successful experience of original video from We-media. Using "flying saucer" and "onion mathematics" as two cases for analysis, this articleproposes strategies to solve problems of micro-course development. Frist, reduce the supply of invalid and low-end micro-courses, focus on user requirements and highlight orientations. Second, improve the quality, expand the supply of effective and high-end micro-courses, and highlight the specialization and branding. Third, reform the system and mechanism for the development of micro-course, give full play to the role of the market and create an atmosphere of technological innovation.
【Fund】: 安徽省教育科学规划项目“基于Web 2.0的教育信息资源建设研究”(项目编号:JG11019);; 安徽省高校优秀青年人才支持计划重点项目“教育信息化绩效评价办法与指标体系研究”(项目编号:gxyqZD2016016)的阶段性研究成果
【CateGory Index】: G434
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