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《Journal of Yunnan Normal University(Teaching and Research on Chinese as a Foreign Language Edition)》 2009-03
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Multi-Cultural Elements in the Advertisements of Thailand

LI Ya-mei (Institute of Chinese and International Studies,Yunnan Normal University,Kunming 650092,China)  
The advertisements of Thailand have absorbed both the advanced ad-technology of the West and the Thai cultural elements and fine tradition,which stand out with their Thai color and humor among the advertisements of the world.
【Fund】: 云南省教育厅哲学社会科学资助项目(07Y2065670)
【CateGory Index】: J53;G133.6
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