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《Resource Development & Market》 2018-03
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Research on Social Entrepreneurship Based on Inheritance and Protection of the Non-material Cultural Heritage——Taking Xiangxi Autonomous Prefecture as an Example

XIA Hao-yu;YU Zheng-dong;ZHANG Lan;ZHANG Wei;Business School,Jishou University;  
This paper explored the ways to solve the non-material cultural heritage contradiction between the protection and development,taking Xiangxi Autonomous Prefecture of intangible cultural heritage in ethnic minority areas as an example,introduced the concept of social entrepreneurship,and through this social entrepreneurship of the unity of"Heart Hand Enterprise"case,analyzed the social entrepreneurship of how to solve the contradiction.The results showed that the social entrepreneurship could achieve the balance between inheritance and protection of intangible cultural heritage and market,inheritance and government,thus to solve the prisoner′s dilemma between several people.Social entrepreneurship was an effective way of inheritance and protection of intangible cultural heritage.
【Fund】: 国家自然科学基金项目(编号:71662012);; 湖南省自然与文化遗产研究基地项目(编号:16JDZB070);; 湖南省研究生科研创新项目(编号:CX2017B713);; 湖南西部经济研究基地项目(编号:16JDZB046)
【CateGory Index】: F279.27;G124
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